Lamborghini introduced the Jarama in 1970 as its last front-engined vehicle until the 1985 LM002, and Bob Wallace thought that the Italian supercar could be a perfect rally car, so he made the Jarama Rallye.

The 1970 Jarama was Lamborghini's last front-engine vehicle until the 1986 LM002 off-road vehicle, and it tried to get into the hearts of the American customers.